Name. Image. Likeness.


Our mission at the Red and Blue Collective is to empower Duquesne University student-athletes to achieve excellence, both on and off the field. Complimenting Duquesne athletics’ four pillars: driven leaders, relentless competitors, servant leaders, and student athletes operating with integrity, Red and Blue Collective was created to provide innovative ways for Duquesne student-athletes to grow as individuals, graduates, community leaders, and ambassadors for Duquesne University and its fans. Our ultimate goal is to help every current and future Duquesne student-athlete leverage their name, image, and likeness to build a brighter future for themselves and the Duquesne community.

HELP shape the future of duquesne athletics

Are you a Dukes fan ready to help Duquesne Athletics thrive in the next chapter of college athletics? Join Red and Blue Collective today!


Organizations and businesses interested in working with Duquesne student-athletes can join Red and Blue Collective. Each membership level offers exclusive marketing benefits, including social media promotion, on-site appearances, as well as endorsements and advertising in print, radio and television.

Want to support Yellow Jackets working with Atlanta charities? Jackets for Atlanthropy partners with local charities to provide NIL opportunities for student-athletes. Explore options to contribute, including a givebacks program that donates a portion of eligible online purchases at no cost to the consumer.


Approximately 85%. Red and Blue Collective keeps its overhead costs as low as possible, but must cover expenses related to IT, legal, marketing materials, content creation, student-athlete education, fan engagement experiences, and bookkeeping. The Board of Directors review finances on an on-going basis to ensure funds are spent in ways that most benefit the athletes.

Yes, Red and Blue Collective members can designate what sport and their respective student-athletes contributions will be earmarked for. Members can also contact us directly to set up activations with their favorite student-athlete(s).

Individuals and businesses interested in giving larger contributions to Red and Blue Collective can contact us directly at

Contributions can be specified for specific sports, programs and activations.

No, contracts vary based on the specific athlete and the requirements of the contributor and/or activation. Each deal is individually negotiated and agreed upon by the student-athletes. That being said, Red and Blue Collective seeks to provide equal opportunities for both male and female student-athletes.

No, contracts are not exclusive. We want all Duquesne student-athletes to thrive under NIL and take advantage of every opportunity that comes their way.

Red and Blue Collective offers Duquesne student-athletes near limitless opportunities to engage in NIL activations, including: autograph signings, social media promotions, camps and clinics, charity events, special appearances, commercials, and many more! The types of opportunities student-athletes engage in are determined by contributors and our board of directors.

Yes – businesses and individuals can request specific NIL deals with athletes. Contact us at to get started.

While the NCAA does not allow NIL agreements to be predicated on a student-athlete’s continued enrollment at a university, our agreements are limited in time and scope to provide protection for contributor funds in situations where a student-athlete transfers.

No, the Red and Blue Collective is not affiliated with the university in any way. It is a third party created to work with Duquesne student-athletes.

Student-athletes cannot enter into deals that promote alcohol, drugs, pharmaceuticals, political advertising, pornography, gambling or betting, or other opportunities that go against Duquesne’s values. Additionally, there must be quid-pro-quo between the athlete and an individual or business. Red and Blue Collective seeks to create a wide range of NIL opportunities for student-athletes that help them grow as young men and women, while also giving supporters an opportunity to interact with student-athletes in unique ways.

Red and Blue Collective is not a 501c3 tax exempt entity.  As such, contributions to Red and Blue Collective are not tax deductible as a charitable donation.

A business may direct that payments for the NIL activations by the student athletes be used to promote the business and/or market the business’ products and services. To learn more, contact us at Under these circumstances a business may be able to deduct these payments and/or payments for a membership to Red and Blue Collective as a business expense. Of course, a business seeking a tax deduction for such payments should consult with it’s tax advisor prior to taking any such deduction.

Nothing in this communication is intended to constitute legal or tax advice.